Sarnicola grew up in a blue collar, middle class family in Grand Rapids, MI, and after being exposed to entrepreneurship at a young age, vowed one day to become independently successful. While building a massive national sales force from the ground up for a hyper-growth telecommunications company, Sarnicola found his true calling: He would inspire young adults to follow the path of entrepreneurship.
In 2005, Sarnicola joined two other entrepreneurs, Ryan Blair and Blake Mallen, and Co-Founded ViSalus, one of the fastest-growing direct-selling companies in the industry in 2012. Over the course of his career, Sarnicola has empowered hundreds of thousands of people to become entrepreneurs and achieve financial independence. In 2011, he created the Sarnicola Foundation to inspire youths and young adults to pursue entrepreneurship by providing scholarships, mentorship and funding to help make their dreams a reality.
"I want to share my passion and knowledge of how to achieve entrepreneurial success with others," said Sarnicola. "It's something I was never taught in school. Being a successful entrepreneur can change someone's life! The goal of the Sarnicola Foundation is to provide young people with entrepreneurial education and support so that they too can achieve success through entrepreneurship."